What You Will Learn
A dealership's service department meets more customers than sales and can turn over more leads than any marketing campaign can. For years, an increasingly competitive automotive landscape and shrinking margins have caused dealers to rapidly innovate the showroom experience. And now, more attention than ever is being given to customer experience in the service drive. As we prepare for more of a shift in focus to fixed operations, prepare yourself and your teams to effectively deliver on your service initiatives.
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Capacity Management
Create & execute a service campaign strategy with new processes for prioritizing outreach and follow-up activities that fill your schedule with the work you need.
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CX Management
Lead your team in providing a consistent, remarkable customer experience at every touchpoint, including new tactics for addressing status updates and CSI concerns.
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Performance Management
Learn the performance KPIs your BDC and service writer team should be held accountable to and the incentives that drive the goals of the dealership.
